Friday, May 19, 2017

Your Addiction to Social Media Is No Accident - VICE

"Today, most of us reach for Snapchat, Instagram, Facebook, or Twitter with one vague thought in mind: Maybe someone liked my stuff. And it's this craving for validation, experienced by billions around the globe, that's currently pushing platform engagement in ways that in 2009 were unimaginable. But more than that, it's driving profits to levels that were previously impossible.
"The attention economy" is a relatively new term. It describes the supply and demand of a person's attention, which is the commodity traded on the internet. The business model is simple: The more attention a platform can pull, the more effective its advertising space becomes, allowing it to charge advertisers more."
 


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